Ever stood in the grocery store, facing the coffee shelves and wondered just who it is that buys all of that stuff? All sorts of wonderful marketing gimmicks confront you…Full Flavour, Fresh Roast, Gold Coffee. There are some haunting secrets behind all of those dusty vac packs and oversized cans of folgers and nescafe. Secrets [...]
Archive for August, 2008
Ethiopian Harrar Grade 4 Dry Process OROMIA
August 5th, 2008
Roast Master Cupping Ethiopian coffees is probably one thing that I can easily say I look forward to. Especially each summer when the new crops begin to arrive in North America, where I spend each day roasting. After a couple of bad years for Harrar crops, I was worried that when this coffee arrived, I might be [...]

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